Educating your patients on the costs of their exams and lenses Having a good understanding of the costs associated with an eye exam and contact lenses is essential for patients to have a positive experience. And to get good reviews, […]
Social Media Marketing for Optometrists – Should you do it? What do you need to know? Today I dive into social media. I actually try and convince you that maybe social media, isn’t the best marketing for your practice. I […]
How to Compete Against National Chains as a Private Practice Office
A Guide to Digital Marketing for Optometrists Why digital marketing? We discuss digital marketing for optometrists because it’s what we know and do best. Why should you read what we write about digital marketing? Two reasons: 1) Digital marketing can […]